Committee backs $24,000 countywide branding contract with Locality Studios

The committee approved, by voice vote, a recommendation to contract with Locality Studios to produce a unified county brand and logo. The presenter told the committee the RFP drew 28 responses and the working group narrowed finalists to two; Locality Studios was recommended at a contract price of $24,000 and the committee agreed to place the funding in contingency so purchasing can issue a purchase order when funds are available.

Committee members asked about deliverables (multiple logo options, stakeholder meetings, templates for letterhead and PowerPoint, clothing and phased rollout) and whether there would be an electronic-only rollout to avoid immediate printing costs; the presenter said the vendor will present designs to stakeholder groups and the committee will narrow options. A motion to include a resolved statement allowing finance to establish Munis lines for the grants and contracts was approved prior to moving the branding item. The committee also discussed committee membership and plans for stakeholder engagement during design selection.