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Legacy businesses and small-business owners highlight Roanoke's continuity and chamber incentives

August 28, 2026 | Roanoke City, Virginia


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Legacy businesses and small-business owners highlight Roanoke's continuity and chamber incentives
Several legacy business representatives took the stage during Mayor Cobb's address to describe their histories and the role of community relationships in sustaining operations. Stan Hale of the Roanoke Tribune reflected on the paper's long history, while Matt Sheeler, president of John T. Morgan Roofing, and Joe Carolla, manager at Davidson's, described family and community ties spanning generations.

Small-business speakers credited city incentive programs with helping them acquire equipment and expand services. One owner described purchasing a laser, an x-ray unit and refrigeration and said that the incentives enabled hiring decisions. The testimonials were used by the mayor to illustrate how public-private cooperation supports local business continuity.

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