Tony, a committee member, urged the group to engage local media and suggested meeting editors from smaller outlets and public access channels to secure recurring coverage or a sustainability segment. "I'm happy to go with you, Jody, to try to get them to engage," he said when discussing outreach to a local paper and Channel 12.
Participants recommended using the library’s large mailing lists, neighborhood association lists (West Norwalk, East Norwalk), and recreation and parks events (music series, movie nights) for short in‑person announcements. Jody said she will collect email contacts and follow up with the communications director as needed. The group also discussed posting flyers and the need to verify permissions for posting at South Norwalk Station and other public kiosks.
Speakers offered help making media introductions and suggested connecting with a data journalist for story pitches based on survey results.