Sunup Wisconsin says it received an Encourage Community Foundation grant and seeks matching sponsors

Sunup Wisconsin announced on air that the program has received a grant from the Encourage Community Foundation intended to support production and community outreach. Host James described the funding as an early investment to “help us refine the show” and said the grant will be used for marketing, outreach and special segments.

James said the grant included or enables a $1,500 matching opportunity and invited community partners to help match that amount in any contribution size. “We have received a grant from Encourage Community Foundation... we also have the opportunity for a $1,500 matching grant,” James said on the broadcast, asking for partners who would receive sponsorship opportunities and potential tax deductions.

The hosts described sponsor benefits such as on‑air acknowledgement and placement of logos during program segments and community live streams. They framed the appeal as supporting independent local coverage: the hosts emphasized the show’s grassroots funding model and said sponsors help the program expand outreach to musicians, small businesses and community organizations.

Why it matters: locally produced media often relies on a mix of small grants and sponsorships; the show’s appeal illustrates how community outlets secure resources to sustain reporting and events. The hosts asked interested partners to contact the program for details; no formal application or contract terms were announced on air.