Greeley recreation campaign sold 371 memberships; staff report 1,250+ member households and plan for 120 lifeguards

Recreation staff reported to the Greeley Parks & Recreation Advisory Board on Jan. 9 that a recent membership campaign yielded 371 memberships, including 242 family memberships and 115 new members across 56 new households.

By the end of 2025 the department recorded over 1,250 member households. Staff also reported 91,000 daily passes sold in 2025 and said youth climbing participation has increased, which the department described as a programming focus. Staff reported lifeguard recruitment is complete and that the department expects to have roughly 120 lifeguards available for the summer season.

Staff highlighted promotional value of memberships and encouraged the public to consider memberships or punch passes for frequent use. Upcoming recreation events were noted, including a themed American Girl doll skate.

Next steps: staff will continue programming and outreach and present participation and budget updates at future meetings.