Selma BID tasks staff to develop standardized holiday-decor program with business sponsorships

The Selma BID Advisory Board gave staff direction to develop a standardized holiday-decor program for downtown that would purchase municipal-grade decorations and allow businesses to sponsor pieces with small, adjacent signage.

Jose described a program to buy uniform decorations for holiday periods and suggested offering sponsorships so businesses could display their logos near the decor. He said he has meetings scheduled with vendors and would return with cost estimates aligned with the BID's midyear budget review. "The program would include us obtaining...this action item is me developing what we would want that to look like," Jose said during the presentation.

Members suggested outreach and creativity: a board member proposed a workshop to walk business owners through grant and program details, another offered to prototype inexpensive heart-shaped decorations with students for Valentine’s Day, and others raised concerns about vendor pricing and maintenance. Speaker 5 moved to give Jose direction to get the holiday program going; the motion was seconded and carried by voice vote.

Next steps: Jose will develop cost estimates, vendor options and a sponsorship framework and return with budget recommendations at the next meeting.