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Moscone Center secures permit for expanded indoor and outdoor entertainment programming

April 02, 2024 | San Francisco City, San Francisco County, California


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Moscone Center secures permit for expanded indoor and outdoor entertainment programming
The San Francisco City Council meeting on July 4, 2025, focused on two significant permit applications, one for the Moscone Center and another for the Legacy North Beach Bar.

The Moscone Center is seeking a Limited Live Performance (LLP) permit to formalize its indoor and outdoor entertainment offerings. Previously operating under a temporary event permit, the center aims to host indoor entertainment from 7 AM to 11 PM and outdoor amplified sound from 7 AM to 10 PM, with a maximum of eight hours of total entertainment per day. The outdoor programming will feature live music, art performances, and poetry readings, designed to enhance the experience for attendees arriving for early morning conferences. The center conducted outreach by distributing 50 letters to nearby commercial and residential neighbors, receiving no opposition to the permit. The San Francisco Police Department's Southern Station included standard conditions for the permit.

Ryan Coate, the convention services coordinator, highlighted the positive reception of previous outdoor performances and expressed excitement about expanding these offerings. The outdoor areas for entertainment will include patios and entrances around the Moscone Center, with plans to incorporate performances during major conventions.

The second permit discussed was for the Legacy North Beach Bar, which is under new ownership. The owners are applying for a change in ownership permit while maintaining existing conditions for non-amplified entertainment. They also seek to introduce outdoor amplified sound from 2 PM to 8 PM daily to attract foot traffic. The new owners have already submitted a new Conditional Use Application (CUA) to expand their entertainment hours. They conducted outreach to neighbors, gathering support from 28 residents and local merchants, with no opposition reported.

Both permits were approved by the commission, marking a significant step in enhancing entertainment options in San Francisco while ensuring community engagement and compliance with regulations.

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