Clear Lake committee proposes new tourism website to promote local business and events

The City of Clearlake Marketing Committee convened on February 16, 2022, to discuss strategies aimed at promoting the city as a desirable destination for visitors, businesses, and potential homeowners. The meeting focused on the development of a dedicated website to enhance marketing efforts.

One of the key proposals came from a committee member who suggested the creation of a "Visit Clear Lake" website. This platform would serve to highlight the city's attractions, business opportunities, and real estate options. The member emphasized the importance of addressing these three missions to effectively market Clearlake to outside audiences.

During the discussion, it was noted that a similar website already exists under the name "Downtown Clear Lake." The committee acknowledged the potential to enhance this existing site to align with the proposed "Visit Clear Lake" concept. It was mentioned that David, presumably a committee member or city employee, has been working on the Downtown Clear Lake website for at least two years, indicating a commitment to improving the city's online presence.

The meeting underscored the committee's ongoing efforts to attract visitors and new residents to Clearlake, with a focus on leveraging digital platforms for marketing. Further discussions and decisions regarding the website's development and marketing strategies are expected in future meetings.