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Historic PGA and LPGA events set to spotlight Utah

June 19, 2024 | Washington County Commission, Washington County Commission and Boards, Washington County, Utah


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Historic PGA and LPGA events set to spotlight Utah
In a recent government meeting, officials approved a significant marketing sponsorship agreement with Black Desert Resort, aimed at promoting upcoming PGA and LPGA events in Washington County. This historic partnership marks the first PGA event in Utah in 60 years, scheduled for October 7-13, 2024, and is expected to attract thousands of visitors to the area.

The agreement, which took a year to finalize, includes a comprehensive marketing strategy that features advertisements on the Golf Channel and other platforms to draw attention to Washington County's 14 golf courses. Local leaders expressed optimism that these events will elevate the region's profile, similar to the impact of the Ironman World Championships.

John Coolbaugh, a new member of the Black Desert team with extensive experience in professional golf, emphasized the excitement surrounding the tournament and the community's readiness to host it. He noted that while some amenities, like a water park, may not be completed by the event, other facilities, including restaurants and hotel accommodations, will be operational.

Additionally, the commission approved a memorandum of understanding with Santa Clara-Ivins for animal shelter services, ensuring that animals picked up by sheriff's deputies have a designated shelter, as the county currently lacks its own facility.

The meeting also addressed an amendment to an agreement with West Publishing Corporation for legal research services, which will enhance the county attorney's office capabilities without increasing costs until 2025.

Lastly, the commission allocated $202,100 for engineering services related to the Zion Canyon Sewer Extension project, which aims to improve visitor experiences at Zion National Park. This funding is part of an $18 million state appropriation designated for the project.

The meeting concluded with a commitment to transparency, as recordings of the session will be available for public viewing on local cable channels and online platforms.

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