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City Council Approves Controversial Sign Height Increase

June 21, 2024 | Temple, Bell County, Texas


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City Council Approves Controversial Sign Height Increase
In a recent government meeting, the council unanimously approved a resolution to allow Buc-ee's to exceed existing sign height and size regulations at their location on North General Roost Drive. The approved appeal permits a monument sign height of 14 feet 9 inches, significantly higher than the current maximum of 8 feet, and increases the sign size from 50 square feet to nearly 120 square feet.

The request was presented by Miss Atkinson, who noted that the appeal was previously reviewed by the Planning and Zoning Commission. The site, located within the I-35 corridor overlay and zoned for commercial use, already features one pylon sign along the I-35 frontage. The new monument sign will be positioned on the north side of the property, set back over 100 feet from the roadway, ensuring it does not obstruct visibility.

Council members expressed support for the monument sign over additional pylon signs, with discussions highlighting the potential for Buc-ee's to request further signage in the future. However, the council emphasized their preference for the monument style, which is considered more aesthetically pleasing and less intrusive.

The motion to approve the appeal passed with a 5-0 vote, marking a significant step for Buc-ee's as they enhance their visibility in a busy commercial area.

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