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New leadership sparks strategic shift in education advocacy

June 25, 2024 | Shorewood School District, School Districts, Wisconsin


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New leadership sparks strategic shift in education advocacy
The recent meeting of the Southeast Wisconsin Association of School Administrators (SWASA) highlighted significant developments, including the introduction of new Executive Director Kathy Olig, who brings a marketing background and experience as a former board member from Menomonee Falls. Her leadership is expected to enhance strategic planning discussions within the organization.

Members discussed the unique composition of SWASA, which includes not only school board members but also superintendents and business managers. This diverse representation allows for a comprehensive understanding of educational challenges and opportunities, particularly in advocating for legislation that impacts public education.

A key topic was the association's ability to respond swiftly to legislative changes in Madison, contrasting with the more rigid annual policy-setting process of the Wisconsin Association of School Boards (WASB). SWASA's frequent meetings enable it to address emerging issues more dynamically, which members find beneficial.

The meeting also touched on the economic significance of the Southeast Wisconsin districts, emphasizing their role as an educational and job market engine for the state. This positioning strengthens their advocacy efforts for necessary resources and support from lawmakers.

Additionally, discussions included the challenges surrounding full-day 4K programs, with members expressing a desire for increased funding to support such initiatives. The conversation revealed a growing interest among legislators regarding early childhood education, suggesting potential future legislation that could impact funding and program structure.

The meeting concluded with a call for broader membership engagement and potential recruitment of additional districts, as well as a discussion on differentiating SWASA's mission from that of WASB to clarify its unique advocacy role in the educational landscape. Members were encouraged to review the annual report for insights into the organization's activities and priorities.

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